I and my fellow student Jason Parrish studied this trailer, among others to highlight the genre and trailer conventions.
The trailer for the 2010 remake of the classic horror film 'The Last Exorcism' contains several of the expected convetions of the horror genre. These include Darknesss, flashing images, a male hero and an isolated rural setting. Religious themes and the idea of a 'hidden evil' are central to the plot, and a common features in th horror genre. The characters of the male hero, the virgin girl and children are included in the story and the binary oppositions of good vs evil and black and white are also apparant.
This trailer also follows the common conventions of movie trailers. It indicates the movie title and the iconography clearly represents the genre. The graphology also helps to represent the genre. The title of the film, 'The Last Exorcism' is the prduction value due to it being a remake of a classic film. This on its own, will draw an audience. The intertitles also start the well known director, Eli Roth.
Through the intertitles, we learn some of the background of the characters and we start to identify with them. We also start learning the story but large 'gaps' of narrative are left out leaving the viewer with the desire to know more.
The music is quite slow throughout. It starts quiet with the occasional loud bang to emphasise certain points of action. There are long drawn out notes to increase suspense. The music is repetitive nearer the end, increasing in pace and building the tension. The dialogue and music become asynchronous adding to the confusion of the action.
The voice-over heard is diegetic. It is taken from dialogue within the film.
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